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How to Protect Cannabis Margins During the Holiday Season

The holiday season is lined with holly, good intentions, and the green rush. Sales spike, promotions multiply, and every retailer is racing to make this quarter their biggest yet to close the year strong. But without real visibility into your costs, your profits can go up in smoke faster than a mom with a budget on Black Friday. 

Protecting cannabis retail margins during the holidays is about more than offering deals. It is about control, timing, and knowing exactly where your money is growing and where it is burning out. 

The High Stakes of Holiday Sales 

Holiday promotions can be a wild ride. Flash sales, bundle deals, and last-minute discounts can move product fast, but they can also torch your margins if you don’t track them closely. Every gram counts, and every discount matters. 

Many cannabis retailers still rely on disconnected systems for sales, inventory, and finance. One dashboard shows sales climbing while another shows inventory missing, and finance teams are left waiting for reports that arrive too late to act on. Promotional items need to go through intake and be marked correctly for any BOGO or GWP dispensary deals. With more going on, there’s simply more to track and analyze to get the full scope of the sales data.  

An integrated ERP system like 365 Cannabis clears the haze. It connects your operations from register to report, giving you a live look at inventory, pricing, and profitability. You can see which products are flying off shelves, which are lagging, and which promotions are cutting too deep into your bottom line. 

Visibility Is Your Secret Ingredient 

You cannot protect what you cannot see. During the holidays, visibility is the difference between a big win and a budget hit. Retailers need to understand true costs in real time, not weeks after the rush ends. 

With the right ERP in place, operators can: 

  • Track live margins across stores, strains, and SKUs. 
  • Monitor promotions to stop profit loss before it happens. 
  • Sync data automatically between finance, compliance, and retail. 
  • Catch hidden costs early so they do not snowball. 

That level of insight lets you pivot fast and keep profits high without killing your customer buzz. 

The Root of Profitability 

Healthy margins are the root system of a thriving cannabis business. The operators who win the holiday season are the ones who plan with data instead of guessing. 

365 Cannabis gives you that foundation. It connects your sales, inventory, and financials in one ecosystem so you can forecast demand, manage pricing, and measure true profitability from seed to sale. With the right data, every decision grows your bottom line. 

When your team works from a single, trusted system, you spend less time chasing spreadsheets and more time cultivating opportunities. 

MJ Unpacked: Where the Industry Talks Margins 

Margin protection is top of mind across the industry, and it is the focus of MJ Unpacked’s On Point panel. Join Chris Guthrie, VP of Sales and Marketing at 365 Cannabis, along with retail leaders from across the country, for an open conversation on how data transparency, smarter promotions, and connected systems keep retailers profitable even in the busiest season. 

The session, Protecting Margins During the Holiday Season: Strategies for Retailers, takes place on November 13 at 11 AM PST. Expect practical insights, real experiences, and strategies that help you keep your profits high and your stress low. 

Register for the webinar here.